With its plain name and its immediate sound, the Montreal quartet Think About Life does not necessarily lend itself to SEO: Here is a band concerned only with making good music.
“The one thing that I find is really driving the underground music scene is the Pitchforks,” says singer Martin Cesar. “It’s whether you get a good review or not. In our case, we sort of got what some people would call a ‘high bad’ review. So it didn’t generate anything.” Which means you very well may have missed Think About Life’s 2009 album, Family (Alien8), and its 10 tracks of upbeat and ecstatic pop music.
A little piece I did about Montreal’s Think About Life.